‘Spiritual’ (read: religious) content was once a niche studiously avoided by brands and creators with clout. Ayodhya’s Ram Mandir has mainstreamed it.
They insist they aren’t real money gaming, but Indian event trading apps are being taxed like they are. Will this hurt their fight for Sebi recognition?
It’s been over two years. Will Sony India and Zee Entertainment pull off their merger? What would a no-deal mean for India's media & entertainment industry?
If you’re in the media business, cleaning up and consolidating business is the best way to survive 2024. Just ask the biggies.
Streaming was supposed to free people from the stifling boundaries of film and TV. Now, it’s turning into TV too.
BookMyShow’s newbie live events business is almost back at pre-pandemic levels. Now, it needs to find profits.
E-commerce ads are gaining in on Google and Meta’s dominance over Indian digital advertising. Can they stave off competition?
The pandemic-era boom in India’s ‘creator economy’ is gone. Some startups are making early profits, but their success (and rivals' struggles) bare an unsavoury truth about ‘creator economics'.
For years, Snap Inc. has lagged its Big Tech peers in India’s digital ads industry. Now, it’s hoping to woo local brands with a relatively old-school pitch: AR.
It rained cash this September quarter and the theatres rolled in money. It may have been a one-time extravaganza.
What’s common between a sappy stories page and a Delhi University photocopier? Creativity, and who can profit from it.
